Social media has gone beyond where peer groups meet or where people make new friends. Social media has transformed into a great way for business owners to reach new prospects. Hence, social media are now effective marketing tools.
With daily active users of over 1.46 Billion and monthly active users of over 2.23 Billion, Facebook is undoubtedly the top social media marketing website. As a business owner, Facebook is very effective
for engaging your target audience, reaching out to more prospects, advertisement, collecting reviews, etc.
Facebook is the first name that comes to mind when discussing social media platforms. This makes Facebook the most used website in the world, and this is the main reason why Facebook is the best marketing website for businesses.
More so, Facebook offers a business page for business owners to further promote their businesses. Considering the number of people that frequent Facebook daily, it is expedient for business owners to have a presence on the website to maximize sales and profits.
Twitter has over 320 million monthly active users and can best be used for real-life updates and for
building industry authority. Twitter is a fast-paced website where many people look for information
and news. So, if your business publishes original content regularly, Twitter is your best option.
Twitter also makes link sharing very simple. This means you can share links to your webpage, landing
page, or blog post easily on Twitter. If you do this regularly, you would be sending traffic to your
With more than 250 Million monthly active users, Pinterest should be part of your consideration for
social media marketing websites. Pinterest is very good for sharing products. It used to allow pinning
of photos alone but with the recent development of video pinning, every ecommerce business owner
should consider having a presence on Pinterest.
Pinterest enables users to pin photos or videos with short descriptions and links, which means you can
pin photos of your products, your product information and a link to your product page. The built-in
shopping feature on Pinterest makes it easier for you to promote your products or services on the
Note that YouTube is not a social media website but a video-sharing website. But with over 1.96
monthly active users, YouTube is a website you must never bypass for your business marketing.
So those are the 5 best social media marketing websites to consider for your marketing campaign to drive your sales and profit. But note that sometimes the size of the social media websites does matter and what matters is whether your target audience is large and active on those social media websites.